The Ention Blog

Stories and ideas on design, branding and business.

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The guide to a perfect logo design.

If you’re in the process of designing a logo then…

Common misconceptions about branding.

In this article we focus on some of the most…

Why you shouldn’t focus on design trends when designing a brand.

Design trends have become hugely widespread in recent years. I'm…

Why having a strong logo and visual identity is essential.

Logos and visual identities - why do they matter? ‍Is…

What is branding and why it matters for your business.

Your logo isn't your brand. We all know that by…